Sebanyak 19112 item atau buku ditemukan

Lectures in E-Commerce

Although only a few years old, electronic commerce offers new ways of doing business that no business can afford to ignore. This book is a collection of selected contributions from renowned researchers who specialize in the various facets of electronic commerce, namely economics, finance, information technology, and education. The basic goal is to give an overview of some of the most relevant topics in E-Commerce.

This book is a collection of selected contributions from renowned researchers who specialize in the various facets of electronic commerce, namely economics, finance, information technology, and education.

Managing E-commerce in Business

Information and Communication Technology (ICT) is becoming indispensable in the spheres of business, government, education and entertainment. It makes Internet marketing, e-government, e-learning and online chat services possible. And its commercial aspect, e-commerce, is part of this trend. Today, no business training is complete without the inclusion of at least the basics of e-commerce. But although e-commerce has opened up new opportunities, it also presents threats and risks. The success of e-commerce hinges on security and trust. Every business manager should therefore have a fundamental awareness of the meaning of e-commerce and ICT security and risk management. This second edition provides guidelines for overcoming these challenges by exploring the ways in which entrepreneurs and managers should co-operate with IT experts to exploit opportunities and combat the threats imposed by new technologies.

This second edition provides guidelines for overcoming these challenges by exploring the ways in which entrepreneurs and managers should co-operate with IT experts to exploit opportunities and combat the threats imposed by new technologies.

Intelligent Techniques in E-Commerce

A Case Based Reasoning Perspective

E-commerce has passed through a number of stages in the minds of most readers of the daily press. Initially it was the province of the specialist and considered almost irrelevant to the needs and activities of everyday life - companies looking for venture capital in this area had little if any chance of obtaining sufficient funds from the rather conservative investors who provided the only source of start-up capital. Then came the dot. com boom -and suddenly e-commerce was the most exciting topic possible! Venture capital was available from every possible source and almost any company with a . com in its name could be assured of instant funding on request. This boom was, inevitably, followed by the dot. com bust and the press wamed that the days of e-commerce were gone, perhaps never to return. This apparently confusing 'stages of growth' model is in reality nothing ofthe sort. E-commerce is simply the logical outcome of combining computers with tele communications networks. The astonishing changes which a global economy has brought with it are reflected in the changes to the way we do business which are increasingly synonymous with e-commerce. Indeed, the term e-commerce itself is coming to mean only the transaction-based component of e-business-'any process that a business organisation conducts over a computer-mediated network' as Thomas Mesenbourg ofthe U. S. Census Bureau said in 1999.

The book develops unified methods, models and architectures for multiagent e-commerce, in particular for multiagent brokerage. The final chapter, Integration of CBR and MAS in E-commerce, ties all the threads together.

Concise European Data Protection, E-Commerce and IT Law

Since the second edition (2010) of this invaluable book – primary texts with expert article-by-article commentary on European data protection, e-commerce and information technology (IT) regulation, including analysis of case law – there has been a marked shift in regulatory focus. It can be said that, without knowing it, EU citizens have migrated from an information society to a digital single market to a data-driven economy. This thoroughly revised and updated third edition pinpoints, in a crystal-clear format, the meaning and application of currently relevant provisions enacted at the European and Member State levels, allowing practitioners and other interested parties to grasp the exact status of such laws, whether in force, under construction, controversial or proposed. Material has been rearranged and brought into line with the vibrant and constantly shifting elements in this field, with detailed attention to developments (most new to this edition) in such issues as the following: · cybersecurity; · privacy rights; · supply of digital content; · consumer rights in electronic commerce; · Geo-blocking; · open Internet; · contractual rules for online sale of (tangible) goods; · competition law in the IT sectors; · consumer online dispute resolution; · electronic signatures; and · reuse of public sector information. There is a completely new section on electronic identification, trust and security regulation, defining the trend towards an effective e-commerce framework protecting consumers and businesses accessing content or buying goods and services online. The contributors offer a very useful and practical review and analysis of the instruments, taking into account the fluidity and the transiency of the regulation of these very dynamic phenomena. This book will be quickly taken up by the myriad professionals – lawyers, officials and academics – engaged with data protection, e-commerce and IT on a daily basis.

This book will be quickly taken up by the myriad professionals – lawyers, officials and academics – engaged with data protection, e-commerce and IT on a daily basis.

E-Commerce Operations Management

Second Edition

This updated edition of the book blends in new e-commerce technologies. Mobile commerce (M-commerce) and use of cloud computing are offering a new set of challenges and opportunities for those individuals who know what they are and how they are related to e-commerce. Their use opens up new markets, expanding the need for larger operations, which in turn requires greater knowledge of the operations management subjects presented in this book. The book is focused on issues, concepts, philosophies, procedures, methodologies, and practices of running e-commerce operations. It connects the basic operations management activities undertaken by every organization (e.g., inventory management, scheduling, etc.) and translates their application into issues and problems faced in the field of e-commerce. The book also provides current research findings, strategies, and practices that can help students in the field of operations management run and improve their e-commerce operations. It covers most of the basic operations management activities and functions and has been designed for an upper-level undergraduate business, a graduate business or engineering management course on e-commerce operations management for university students. Students interested in e-commerce operations will find this book a valuable guide to the important aspects of starting up and running an e-commerce operation. They can learn from reading this book how supply chains, products and processes, human resources and purchasing functions can supported and enhanced by the use of e-commerce. In addition, students can learn how to undertake forecasting and scheduling in e-commerce operations. Decision-makers and managers who have to reengineer e-commerce operations can also use this book as a guide to understanding e-commerce. The Instructor Manual and PowerPoint Slides for the book are available upon request for all instructors who adopt this book as a course text. Please send your request to [email protected].

This updated edition of the book blends in new e-commerce technologies.

Encyclopedia of E-Commerce, E-Government, and Mobile Commerce

[Administration (référence électronique)].

The managers hold the view that e-banking is not appropriate for all segments of the banking market, ... In terms of products suitable for ebanking, one manager emphasized that people prefer to carry out simple transactions over the ...

E-COMMERCE: Dasar Teori Dalam Bisnis Digital

Buku E-Commerce: Dasar Teori Dalam Bisnis Digital mengupas dasar-dasar dalam mengenal bisnis pada pasar digital saat ini. Buku ini juga mengulas E-Business sebagai dasar pemahaman yang terjadi di dalam operasional pada E-Commerce Buku ini dapat digunakan untuk mahasiswa serta akademisi dan masyarakat umum yang ingin mengetahui dan mempelajari E-Commerce, buku ini sangat cocok sebagai bahan referensi dan rujukan.

Buku E-Commerce: Dasar Teori Dalam Bisnis Digital mengupas dasar-dasar dalam mengenal bisnis pada pasar digital saat ini.

Bisnis Online: Strategi dan Peluang Usaha

Buku ini merupakan salah satu rangkaian buku-buku tentang bisnis online, khusus membahas bagaimana untuk memulai bisnis online. Indonesia merupakan salah satu negara dengan pelung bisnis digital terbesar, dengan dasar itu, buku ini diharapkan bisa menjadi salah satu referensi bagi para pelaku bisnis atau pun masyarakat luas dalam memahami tentang konsep dan bagaimana memulai bisnis online dengan benar. Buku ini terdiri dari 10 (sepuluh) bab, yaitu : Bab 1 Mengenal Bisnis Online Bab 2 Jenis Usaha Bisnis Online Bab 3 Memulai Bisnis Online Bab 4 Meraup Uang dari Bisnis Online Bab 5 Membangun Bisnis Online Bab 6 Strategi dan Peluang Usaha Bisnis Online Bab 7 Strategi Pemasaran pada Bisnis Online Bab 8 Dropshipping Cara Mudah Bisnis Online Bab 9 Model-model Transaksi Keuangan pada Bisnis Online Bab 10 Modus-modus Penipuan pada Bisnis Online Semoga buku ini dapat menambah pengetahuan, pengalaman serta wawasan para pembaca tentang strategi dan peluang usaha dalam bisnis online agar dapat diterapkan di dunia usaha dari para pengusaha.

Buku ini terdiri dari 10 (sepuluh) bab, yaitu : Bab 1 Mengenal Bisnis Online Bab 2 Jenis Usaha Bisnis Online Bab 3 Memulai Bisnis Online Bab 4 Meraup Uang dari Bisnis Online Bab 5 Membangun Bisnis Online Bab 6 Strategi dan Peluang Usaha ...

E-Learning: Implementasi, Strategi dan Inovasinya

Seiring dengan perkembangan Teknologi Informasi (TI) yang semakin pesat, kebutuhan akan suatu konsep dan mekanisme belajar mengajar (pendidikan) berbasis TI menjadi tidak terelakkan lagi. Konsep yang kemudian terkenal dengan sebutan e-Learning ini membawa pengaruh terjadinya proses transformasi pendidikan konvensional ke dalam bentuk digital, baik secara isi (contents) dan sistemnya. Sistem e-learning adalah mutlak diperlukan untuk mengantisipasi perkembangan jaman dengan dukungan teknologi informasi dimana semua menuju ke era digital, baik mekanisme maupun konten. Dalam pengembangannya, sistem harus didahului dengan melakukan analisa terhadap kebutuhan dari pengguna (user needs).

Seiring dengan perkembangan Teknologi Informasi (TI) yang semakin pesat, kebutuhan akan suatu konsep dan mekanisme belajar mengajar (pendidikan) berbasis TI menjadi tidak terelakkan lagi.

STRATEGI PUBLIC RELATIONS

PR sering kali kita asosiasikan hanya dengan banyaknya liputan media massa dan wajah cantik yang menawan, padahal PR adalah strategi dasar pencitraan sebuah organisasi, di mana setiap langkah harus bisa diukur dan diduplikasi secara sistematis. Perkembangan tren komunikasi juga menjadi kunci utama mengapa PR perlu menjadi koalisi dominan dalam perusahaan. Karena itu, PR memanfaatkan media sosial, membangun komunitas, dan membantu tujuan perusahaan untuk terus bertahan dalam dinamika bisnis yang terus berkembang. Strategi PR, buku pertama dari PR Magic Trilogy, hadir dengan keragaman kasus beserta solusinya yang terpapar jelas. Disampaikan dengan gaya bahasa ringan, buku ini akan membuat pembaca mudah memahami setiap kasus. Kasus-kasus yang berbeda dikaitkan dengan benang merah sehingga tersaji sebagai sebuah konsep yang kompre-hensif. *** Buku ini menggambarkan contoh nyata kehebatan strategi PR yang tepat. Semuanya disajikan dalam gaya bahasa populer yang mudah dipahami pembaca. ---Niken Rachmad, Direktur Komunikasi PT HM Sampoerna Tbk. Buku ini memperkaya perspektif tentang strategi dan taktik Public Relations serta membantu mendaratkan teori dan pakem PR yang kadang rumit. Ibaratnya, bagi seorang atlet unggulan, buku ini mengulas calon-calon lawan dalam berbagai kompetisi, sehingga membantunya untuk menang. ---Brata T. Hardjosubroto, Head of Public Relations PT Nestle Indonesia Jika Anda merasa Public Relations hanya sekadar jago omong dan wajah cantik, sekaranglah saatnya mengubah paradigma lama tersebut. Buku ini akan memaparkan Public Relations secara praktis, berbasis kasus-kasus aktual dari merek-merek di Indonesia. Membaca buku ini, Anda serasa mendapatkan trik-trik baru yang berguna untuk pencitraan. ---Nining W Pernama, Managing Director Tupperware Indonesia Bagi kami, para pengusaha UKM, komunikasi dan PR adalah sesuatu yang mahal dan mewah, sesuatu yang hanya dapat dijangkau oleh korporasi besar dengan anggaran besar. Hadirnya buku ini menghapus mitos itu. PR sesungguhnya bisa dilakukan dengan anggaran terbatas oleh UKM asal secara cerdas dan disiplin. Saya sangat mengapresiasi buku yang menjadi kontribusi berharga bagi UKM Indonesia ini. ---Badroni Yuzirman, Owner Manet Busana Muslim and Founder Komunitas Tangan Di Atas

---Niken Rachmad, Direktur Komunikasi PT HM Sampoerna Tbk. Buku ini memperkaya perspektif tentang strategi dan taktik Public Relations serta membantu mendaratkan teori dan pakem PR yang kadang rumit.