Sebanyak 3505 item atau buku ditemukan

Citra Merek dan Word of Mouth (Peranannya Dalam Keputusan Pembelian Mobil Nissan Grand Livina)

Buku ini menjelaskan tentang citra merek dan word of mouth dalam meningkatkan minat beli dan pemasaran mobil di Indonesia.

Buku ini menjelaskan tentang citra merek dan word of mouth dalam meningkatkan minat beli dan pemasaran mobil di Indonesia.

Blockchain, Big Data and Machine Learning

Trends and Applications

Present book covers new paradigms in Blockchain, Big Data and Machine Learning concepts including applications and case studies. It explains dead fusion in realizing the privacy and security of blockchain based data analytic environment. Recent research of security based on big data, blockchain and machine learning has been explained through actual work by practitioners and researchers, including their technical evaluation and comparison with existing technologies. The theoretical background and experimental case studies related to real-time environment are covered as well. Aimed at Senior undergraduate students, researchers and professionals in computer science and engineering and electrical engineering, this book: Converges Blockchain, Big Data and Machine learning in one volume. Connects Blockchain technologies with the data centric applications such Big data and E-Health. Easy to understand examples on how to create your own blockchain supported by case studies of blockchain in different industries. Covers big data analytics examples using R. Includes lllustrative examples in python for blockchain creation.

Data security is important, as it is necessary to protect the privacy of both patients and doctors. ... There exists a gap in research and development of blockchain with big data technology in banking sector, and this gap is expected to ...

Big Data

A Road Map for Successful Digital Marketing

Imagine being able to target an audience made up of highly qualified and purchase-ready prospects and easily building them into loyal clients by anticipating their needs and hence offering true value. This is the power of big data for digital marketing. Big Data: A Roadmap for Successful Digital Marketing explores recent trends in the use of big data to predict consumer behavior, strategies to engage online customers, integration of big data with other data sources, and its applications in social media analytics, mobile marketing, search engine optimization and customer relationship management. As the marketing world moves into a data-focused future, the success of marketing efforts will be wholly based on attention to detail in data analysis and effectively acting on insights in order to implement changes that will deliver improved results. This book will help professionals succeed in their digital marketing efforts as well as provide food for thought for students and researchers in the fields of digital marketing, customer behavior and big data analytics.

Of late, deep penetration strategy has become crucial to the overall marketing strategy of Indian banks. Bank penetration has become an important component of mainstream thinking for Indian bankers, and most Indian banks have made ...

Modern Management Based on Big Data III

Proceedings of MMBD 2022

Data is the basic ingredient of all Big Data applications, and Big Data technologies are constantly deploying new strategies to maximise efficiency and reduce the time taken to process information. This book presents the proceedings of MMBD2022, the third edition of the conference series Modern Management based on Big Data (MMBD). The conference was originally scheduled to take place from 15 to 18 August 2022 in Seoul, South Korea, but was changed to a virtual event on the same dates. Some 200 submissions were received for presentation at the conference, 52 of which were ultimately accepted after exhaustive review by members of the programme committee and peer-reviewers, who took into account the breadth and depth of the research topics and the scope of MMBD. Topics covered include data analytics, modelling, technologies and visualization, architectures for parallel processing systems, data mining tools and techniques, machine learning algorithms, and big data for engineering applications. There are also papers covering modern management, including topics such as strategy, decision making, manufacturing and logistics-based systems, engineering economy, information systems and law-based information treatment, and papers from a special session covering big data in manufacturing, retail, healthcare, accounting, banking, education, global trading, and e-commerce. Big data analysis and emerging applications were popular topics. The book includes many innovative and original ideas, as well as results of general significance, all supported by clear and rigorous reasoning and compelling evidence and methods, and will be of interest to all those working with Big Data.

This paper aims to evaluate the impact of Islamic FinTech innovations on Malaysia's banks' performance by utilizing the eighteen regional commercial banks that started Islamic banking in Malaysia. The data is from 2005 - 2020 with four ...

Open and Big Data Management and Innovation

14th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2015, Delft, The Netherlands, October 13-15, 2015, Proceedings

This book constitutes the refereed conference proceedings of the 14th IFIP WG 6.11 Conference on e-Business, e-Services and e-Society, I3E 2015, held in Delft, The Netherlands, in October 2015. The 40 revised full papers presented together with 1 keynote panel were carefully reviewed and selected from 65 submissions. They are organized in the following topical sections: adoption; big and open data; e-business, e-services,, and e-society; and witness workshop.

income level as a considerable positive predictor of the customers' acceptance of Tele‐banking in Saudi Arabia. Likewise, according to Kolodinsky et al. [20], the adoption rate of Internet banking channels was observed to be in the ...

Big Data, Mining, and Analytics

Components of Strategic Decision Making

There is an ongoing data explosion transpiring that will make previous creations, collections, and storage of data look trivial. Big Data, Mining, and Analytics: Components of Strategic Decision Making ties together big data, data mining, and analytics to explain how readers can leverage them to extract valuable insights from their data. Facilitating a clear understanding of big data, it supplies authoritative insights from expert contributors into leveraging data resources, including big data, to improve decision making. Illustrating basic approaches of business intelligence to the more complex methods of data and text mining, the book guides readers through the process of extracting valuable knowledge from the varieties of data currently being generated in the brick and mortar and internet environments. It considers the broad spectrum of analytics approaches for decision making, including dashboards, OLAP cubes, data mining, and text mining. Includes a foreword by Thomas H. Davenport, Distinguished Professor, Babson College; Fellow, MIT Center for Digital Business; and Co-Founder, International Institute for Analytics Introduces text mining and the transforming of unstructured data into useful information Examines real time wireless medical data acquisition for today's healthcare and data mining challenges Presents the contributions of big data experts from academia and industry, including SAS Highlights the most exciting emerging technologies for big data--Hadoop is just the beginning Filled with examples that illustrate the value of analytics throughout, the book outlines a conceptual framework for data modeling that can help you immediately improve your own analytics and decision-making processes. It also provides in-depth coverage of analyzing unstructured data with text mining methods to supply you with the well-rounded understanding required to leve

This book ties together big data, data mining, and analytics to explain how readers can leverage them to transform their business strategy.

Measuring the Quality of E-Banking Portals - an Empirical Investigation

Purpose - In the internet economy, the business model of web portals has spread rapidly over the last few years. Despite this, there have been very few scholarly investigations into the services andcharacteristics that transform a web site into a portal as well as into the dimensions that determine the customer's evaluation of the portal's service quality.Design/methodology/approach - Based on an empirical study in the field of e-banking, the authors validate a measurement model for the construct of web portal quality based on the following dimensions: security and trust, basic services quality, cross-buying services quality, added value,transaction support and responsiveness.Findings - The identified dimensions can reasonably be classified into three service categories: core services, additional services, and problem-solving services.Originality/value - The knowledge of these dimensions as major determinants of consumer's quality perception in the internet provides banks a promising starting point for establishing an effective quality management for their e-businesses.

Purpose - In the internet economy, the business model of web portals has spread rapidly over the last few years.

The Social Psychology of Communication

This is the first comprehensive text on social psychological approaches to communication, providing an excellent introduction to theoretical perspectives, special topics, and applied areas and practice in communication. Bringing together scholars of international reputation, this book provides a unique contribution to the field.

This is the first comprehensive text on social psychological approaches to communication, providing an excellent introduction to theoretical perspectives, special topics, and applied areas and practice in communication.

Communication, the Social Matrix of Psychiatry

Human Psychology, Behavior and Culture in the Modern Society

Understanding how communication works in society is a crucial part of social psychology; this groundbreaking work by Ruesch and Bateson explains themes vital to understanding the subject. Each chapter discusses a new facet of communication; the contexts of promoting harmony and cultural mores between humans, how faults in communication act to announce mental illness, how beliefs and comprehension are solidified. The recurring theme - that communication is a complex interplay of factors, a matrix by which the psychologist can know society - leads on to theoretical discussions of cybernetics: how humans, and the regulated systems and structures they have created, may be understood. Where later studies of communication focus solely on messages and their behavioral ramifications, Ruesch and Bateson's 1951 study delved farther; into the very edifices of modern society. Though their methodology fell out of favor in communicology, this text stands as a proponent of concepts that remain both interesting and relevant. Philosophical concepts of cause-and-effect, of feedback between elements of a communicative system, are posited as crucial to understanding intricacies of modern life. For readers seeking a fresh, embracing introduction to the study of communication, this work brings both essential knowledge and a fascinating history of the discipline.

Understanding how communication works in society is a crucial part of social psychology; this groundbreaking work by Ruesch and Bateson explains themes vital to understanding the subject.

Pemikiran Guru Besar Universitas Gadjah Mada Menuju Indonesia Maju 2045: Bidang Sains dan Teknologi

Buku ini merupakan pemikiran secara individual berdasarkan kompetensi masing-masing guru besar Universitas Gadjah Mada (UGM). Dewan Guru Besar (DGB) menginisiasi penerbitan buku ini karena seorang guru besar UGM mempunyai nilai strategis bagi kemajuan bangsa. Seorang guru besar mempunyai kewajiban khusus membuat karya ilmiah dan menyebarluaskan gagasan pembangunan Indonesia atas dasar ilmu pengetahuan yang dimiliki. Oleh karena jabatan guru besar merupakan jabatan akademik tertinggi diharapkan pemikirannya sudah sangat mendalam dan visioner. Dalam kaitan itulah, DGB memrogramkan penulisan buku “Pemikiran Guru Besar UGM Menuju Indonesia Maju 2045”. Tahun 2045 bertepatan dengan 100 tahun Indonesia merdeka, dari sekarang tinggal 24 tahun lagi. Suatu tahun pencapaian yang sangat urgen. Timbul pertanyaan kritis, apakah Indonesia sudah betul-betul merdeka dan berdaulat, tidak terjajah lagi oleh kekuatan asing? Apakah Indonesia sudah maju dan tidak tertinggal negara lain? Apakah kita sudah menikmati keadilan dan kemakmuran dari hasil kekayaan dan pengolahan sumber daya yang kita miliki? Apakah kita sudah baldatun toyyibatun warobbun ghofur? Judul buku tersebut mengacu pada visi Indonesia 2045. Seperti diketahui, keseluruhan visi Indonesia 2045 diarahkan pada perwujudan Indonesia yang berdaulat, maju, adil, dan makmur dalam bingkai Negara Kesatuan Republik Indonesia. Visi tersebut menginginkan Indonesia menuju tahun 2045 menjadi negara maju dan salah satu dari lima kekuatan ekonomi dunia dengan kualitas manusia yang unggul serta menguasai Ilmu pengetahuan dan teknologi, kesejahteraan rakyat yang jauh lebih baik dan merata, serta ketahanan nasional dan tata kelola kepemerintahan yang kuat dan berwibawa. Pencapaian visi Indonesia dibangun dengan empat pilar pembangunan, yaitu pembangunan manusia serta penguasaaan ilmu pengetahuan dan teknologi, pembangunan ekonomi berkelanjutan, pemerataan pembangunan, serta pemantapan ketahanan nasional dan tata kelola kepemerintahan. Masing-masing pilar berisi bidang-bidang pembangunan dari pendidikan hingga politik luar negeri yang harus dibangun dan dipercepat hingga tahun 2045 untuk mewujudkan visi Indonesia 2045. Secara keseluruhan, visi Indonesia 2045 mewujudkan tingkat kesejahteraan rakyat Indonesia yang lebih baik dan merata dengan kualitas manusia yang lebih tinggi, ekonomi Indonesia yang meningkat menjadi negara maju dan salah satu dari lima kekuatan ekonomi terbesar dunia, pemerataan yang berkeadilan di semua bidang pembangunan dalam bingkai Negara Kesatuan Republik Indonesia yang berdaulat dan demokratis. Pemikiran GB dilakukan oleh seluruh anggota GB, baik anggota DGB maupun yang bukan anggota DGB secara individual sesuai dengan kompetensi masing-masing. Penulisan buku ini sejalan juga dengan tugas khusus seorang GB, yaitu menulis buku, menyebarluaskan gagasan, dan membuat karya ilmiah. Buku ini juga merupakan oleh-oleh DGB periode 2016-2021 karena masa baktinya akan berakhir bulan Juli 2021. Penulisan buku ini dimaksudkan untuk mengaktualisasikan karya semi ilmiah atau ilmiah populer berisi pemikiran-pemikiran para guru besar sesuai dengan kompetensi masing-masing dalam kerangka untuk mewujudkan Indonesia Maju 2045. Semoga buku ini dapat dijadikan titik awal perangkuman pemikiran DGB UGM secara sistematis untuk mewujudkan Indonesia Maju di tahun 2045 Bidang Sains dan Teknologi.

Miccciancio dan Goldwasser (2012) memaparkan permasalahan kriptografi yang dipandang dari kacamata latis. Konsep pada sistem kriptografi ini adalah menyembunyikan pesan di sekitar suatu titik pada latis yang dipandang menggunakan basis ...