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Essentials of International Human Resource Management

Managing People Globally

Essentials of International Human Resource Management: Managing People Globally, by David C. Thomas and Mila B. Lazarova, provides concise coverage of key HRM concepts, balancing comparative approaches and US and non-US schools of thought. Not limited to the multinational firm, this book reflects the most current knowledge in the field and considers all types of organizations embedded in the global context. Chapter-opening vignettes (short cases) exemplify the chapter’s core topics and show readers how chapter content can be applied. Extensive references make it easy for readers to explore concepts in more depth.

Not limited to the multinational firm, this book reflects the most current knowledge in the field and considers all types of organizations embedded in the global context.

Public Relations

A Managerial Perspective

Electronic Inspection Copy available for instructors here Taking a managerial perspective, this book explores public relations and its role in the wider organizational world. Contributors explore a variety of contexts in which the relevance of understanding these two interlinking domains is so paramount, such as corporate branding and reputation, government relations and community communications, as well as drawing on experise of legal considerations and ethical awareness. The effective management of public relations is crucial within any organization, but a wider managerial awareness and support of its role is equally critical. Public Relations: A Managerial Perspective offers an original and vital discussion of these challenges for second and third year undergraduate and postgraduate students of public relations, corporate communications and public affairs.

Taking a managerial perspective, this book explores public relations and its role in the wider organizational world.

Cognition and Curriculum Reconsidered

'Can give you some idea of the vision you are trying to transmit amidst all those examination results' - "Management in Education " 'The powerful ideas ... in the First Edition have gained ... urgency from the realities of the political policies for education which the intervening years have witnessed in both the USA and the UK. ..... the book s main theme - the narrowness of the concept of education encapsulated in those policies - gains added force from the growing predominance of technicist approaches to curriculum planning' - "Professor A V Kelly, Goldsmiths College, University of London " Cognition and Curriculum became a seminal book which was essential reading for students of education over the last decade. Now, as the back-to-basics curriculum and standardized modes of evaluation - whose very foundations Elliot W Eisner was questioning a decade ago - are again finding favour with politicians, Eisner has revised his classic work. The result is Cognition and Curriculum Reconsidered, a substantially revised edition that adds two new chapters, including a critique of the reform efforts of the intervening years.

'Can give you some idea of the vision you are trying to transmit amidst all those examination results' - "Management in Education " 'The powerful ideas ... in the First Edition have gained ... urgency from the realities of the political ...

Science Education

Policy, Professionalism and Change

`This book does provide a useful, concise discussion of the legislative background to science in schools from the nineteenth century to the present day′ - Colette Murphy, British Journal of Educational Studies `This book makes a fascinating and compelling read, particularly for anyone who has a professional involvement or interest in the ′National Curriculum′.... For anyone with an interest in teaching science as a professional enterprise this book is a must′ - Joe McDowall, School Science Review `This book makes a fascinating and compelling read.... The insights provided are fascinating and reminded me of how, as a bust teacher, it is often difficult to see the wood for the trees!... For anyone with an interest in teaching science as a professional enterprise this book is a must′ - Joe McDowell, Science Education, Research and Practice Who wants to change school science education and why? What mechanisms exist to effect change? What implications do they have for teachers′ professionalism? These are the principal questions explored in this book. The authors focus on strategies for effecting change, including decentralized and statutory mechanisms, and the use of systems of assessment. The authors question the effectiveness of centralized programmes in improving the quality of students′ science education. They suggest that this arises from a failure to acknowledge the contribution that the science teaching profession must make to reform. They argue that sustained and effective change, embodying improvements in standards, depends upon promoting the initiative, authority and expertise of science teachers themselves, and upon finding a new balance between these professional characteristics and the political demand for accountability. Science Education will be of interest to teachers, policy-makers and researchers in any educational system which strives to raise the quality of science education in its schools.

For anyone with an interest in teaching science as a professional enterprise this book is a must′ - Joe McDowell, Science Education, Research and Practice Who wants to change school science education and why?

Encyclopedia of Management Theory

In discussing a management topic, scholars, educators, practitioners, and the media often toss out the name of a theorist (Taylor, Simon, Weber) or make a sideways reference to a particular theory (bureaucracy, total quality management, groupthink) and move on, as if assuming their audience possesses the necessary background to appreciate and integrate the reference. This is often far from the case. Individuals are frequently forced to seek out a hodgepodge of sources varying in quality and presentation to provide an overview of a particular idea. This work is designed to serve as a core reference for anyone interested in the essentials of contemporary management theory. Drawing together a team of international scholars, it examines the global landscape of the key theories and the theorists behind them, presenting them in the context needed to understand their strengths and weaknesses to thoughtfully apply them. In addition to interpretations of long-established theories, it also offers essays on cutting-edge research as one might find in a handbook. And, like an unabridged dictionary, it provides concise, to-the-point definitions of key concepts, ideas, schools, and figures. Features and Benefits: Two volumes containing over 280 signed entries provide users with the most authoritative and thorough reference resources available on management theory, both in terms of breadth and depth of coverage. Standardized presentation format, organized into categories based on validity and importance, structures entries so that readers can assess the fundamentals, evolution, and impact of theories. To ease navigation between and among related entries, a Reader’s Guide groups entries thematically and each entry is followed by Cross-References. In the electronic version, the Reader’s Guide combines with the Cross-References and a detailed Index to provide robust search-and-browse capabilities. An appendix with a Chronology of Management Theory allows readers to easily chart directions and trends in thought and theory from early times to the present. An appendix with Central Management Insights allows readers to easily understand, compare, and apply major theoretical messages of the field. Suggestions for Further Reading at the end of each entry guide readers to sources for more detailed research and discussion. Key themes include: Nature of Management Managing People, Personality, and Perception Managing Motivation Managing Interactions Managing Groups Managing Organizations Managing Environments Strategic Management Human Resources Management International Management and Diversity Managerial Decision Making, Ethics, and Creativity Management Education, Research, and Consulting Management of Operations, Quality, and Information Systems Management of Entrepreneurship Management of Learning and Change Management of Technology and Innovation Management and Leadership Management and Social / Environmental Issues PLUS: Appendix of Chronology of Management Theory PLUS: Appendix of Central Management Insights

This is often far from the case. Individuals are frequently forced to seek out a hodgepodge of sources varying in quality and presentation to provide an overview of a particular idea.

Digital Marketing

Strategic Planning and Integration

An unbiased, balanced guide to all aspects of digital marketing planning and strategy, from social media, mobile and VR marketing to objectives, metrics and analytics.

An unbiased, balanced guide to all aspects of digital marketing planning and strategy, from social media, mobile and VR marketing to objectives, metrics and analytics.