This study concerned the extent of adoption of internet banking and the factors affecting the adoption rate of internet banking services amongst the corporate customers of banks in Kenya. The need for the study arose in view of the increase in trends towards the adoption of internet banking. The study had two objectives namely to determine the extent of adoption of internet banking by corporate customers of the banks and to determine the factors that affect corporate customers' adoption of internet banking in Kenya. The action taken by bankers and policy makers in appropriately addressing critical issues will determine the success of Internet banking. The respondents were selected using stratified and judgmental sampling. The respondents were the Finance Managers, ICT managers and General Managers and middle level management staff of the organizations respondents who were believed to have the knowledge required for the study.In view of the findings, several recommendations were made which may be useful for bankers and other related organizations. Banks should make their customers more aware of their new internet banking products and services, to encourage higher adoption.
This study concerned the extent of adoption of internet banking and the factors affecting the adoption rate of internet banking services amongst the corporate customers of banks in Kenya.
This study is one of the rare empirical studies in Turkey and even in the world which offers its own research model to investigate factors that encourage and accelerate internet banking usage. It makes a contribution to the field by grouping the existing research factors in the current literature and categorizing the factors which convey same meanings.Expert group analysis is another point which differentiates the study from similar researches.The analysis was conducted for grouping current research factors in the literature and determining the research factors of this study.To the best of our knowledge, this study examines the direct effects of alliance services and customization/personalization on internet banking usage for the first time.Therefore, this study can be used as a guideline for both researchers and practitioners.It presents state of the art and the concerns of internet banking users.Therefore, researchers can benefit from it to become familiar with the field and extend the study by adding new research factors to the model.Moreover, it can be utilized by practitioners to develop and implement successful internet banking systems which will be accepted and used the mo
This study is one of the rare empirical studies in Turkey and even in the world which offers its own research model to investigate factors that encourage and accelerate internet banking usage.
Banking around the clock is no longer a remote possibility. But the banks don't have to keep their branches open 24 hours a day to provide this service. This is one of the biggest advantages of Internet banking. Advances in electronic banking technology have created new ways of handling banking transactions, especially via the online banking channel. In Ethiopia, internet banking is still in its early stages and it is not utilized as a considerable savings tool in operating costs for banks and in improving customer relationships. The intent of this book is to identify the factors affecting the adoption of Internet banking by customers in Ethiopia.
The intent of this book is to identify the factors affecting the adoption of Internet banking by customers in Ethiopia.
This research investigates the role of trust in using Internet banking for bank transfers of Austrian and Croatian consumers. The objective of the research is to provide a better understanding of trust and its influencing factors, but also to gain insights into the role of trust in the Internet and users' cultural background in the adoption of Internet banking for bank transfers. The research sample is consisted of 200 responses, 100 from Austria and 100 from Croatia. Data collection was done through a short survey positioned online through Qualtrics. Constructs used in the research and tested in the survey are Perceived Ease-of-Use, Perceived Usefulness, Customers' Attitude towards using Internet banking, Trust in the Internet, Perceived Security, Intention to use Internet Banking Services and Trust in Internet Banking. This study contributes to the literature by providing valuable information for bank management in communicating Internet banking marketing strategy for Austria and Croatia.
This research investigates the role of trust in using Internet banking for bank transfers of Austrian and Croatian consumers.
Master's Thesis from the year 2001 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1,3 (A), Reutlingen University (Southeatern Louisiana University), 116 entries in the bibliography, language: English, abstract: 1. Executive Summary Online banks dig for continued quantitative growth in account number, transaction, and value of transaction since these factors are essential for valuation of the company at the stock exchange. The market for online financial services, or “eFinance”, is growing in Europe and the US. The German market is the biggest but not the fastest growing market within Europe. Financial institutions have to consider trends in the market in order to survive and prosper in this very dynamic and competitive environment. Simple products like current account, saving accounts and brokerage, incl. mutual funds, as well as personal loans will be sold more on the Internet. However, customers are using the Internet as an information tool but close the contact often at physical branches. In order to avoid this miss match, online financial institutions will be forced to obtain core competence in: • Customer relationship management The ability to capture, manipulate, and utilise customer data will be one of the principal keys in the competition for market share. • Multi-channel banking Customers increasingly demand being served any time, any place, anywhere. Meanwhile, employees and suppliers alike are more likely to be connected to the financial institution’s architecture. This addi-tional complexity will require innovative solutions by financial institu-tions, and most likely, a real-time online platform. • Customer satisfaction Technology problems such as poor system performances or poor execution of orders are a source of much frustration for customers. A dissatisfied customer with a greater number of options in the Internet is less likely to remain loyal for long. • Competitive differentiation Technology supports new product and feature development, as well as customisation, which allows online financial institutions to differentiate their offer from their competitors. Branding requires a sophisticated differentiation strategy. The online financial institution faces a number of challenges: a heavy transaction load, fast moving shifts in channel usage and a requirement to sew all the channels together. There are many requirements for the success of this business environment: security, data management, degree of customisation, and range of products and features. [...]
Master's Thesis from the year 2001 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,3 (A), Reutlingen University (Southeatern Louisiana University), language: English, abstract: 1.
This two-volume set LNCS 11588 and 11589 constitutes the refereed proceedings of the 6th International Conference on Business, Government, and Organizations, HCIBGO 2019, held in July 2019 as part of HCI International 2019 in Orlando, FL, USA. HCII 2019 received a total of 5029 submissions, of which 1275 papers and 209 posters were accepted for publication after a careful reviewing process. The 63 papers presented in these two volumes are organized in topical sections named: Electronic, Mobile and Ubiquitous Commerce, eBanking and Digital Money, Consumer Behaviour, Business Information Systems, Dashboards and Visualization, Social Media and Big Data Analytics in B
This two-volume set LNCS 11588 and 11589 constitutes the refereed proceedings of the 6th International Conference on Business, Government, and Organizations, HCIBGO 2019, held in July 2019 as part of HCI International 2019 in Orlando, FL, ...
How do you design personalized user experiences that delight and provide value to the customers of an eCommerce site? Personalization does not guarantee high quality user experience: a personalized user experience has the best chance of success if it is developed using a set of best practices in HCI. In this book 35 experts from academia, industry and government focus on issues in the design of personalized web sites. The topics range from the design and evaluation of user interfaces and tools to information architecture and computer programming related to commercial web sites. The book covers four main areas: -Theoretical, Conceptual, and Architectural Frameworks of Personalization, -Research on the Design and Evaluation of Personalized User Experiences in Different Domains, -Approaches to personalization Through Recommender Systems, -Lessons Learned and Future Research Questions. This book will be a valuable tool in helping the reader to understand the range of factors to take into consideration in designing and building a personalized user experience. The authors of each of the chapters identify possibilities and alert the reader to issues that can be addressed in the beginning of a project by taking a 'big picture' view of designing personalized user interfaces. For anyone working or studying in the field of HCI, information architecture or eCommerce, this book will provide a solid foundation of knowledge and prepare for the challenges ahead.
In this book 35 experts from academia, industry and government focus on issues in the design of personalized web sites.
This is the Proceedings of The International Conference on eBusiness, eCommerce, eManagement, eLearning and eGovernance 2015. The event happened in University of Greenwich, London, United Kingdom in July 2015.
This is the Proceedings of The International Conference on eBusiness, eCommerce, eManagement, eLearning and eGovernance 2015. The event happened in University of Greenwich, London, United Kingdom in July 2015.
