Sebanyak 137 item atau buku ditemukan

Good Leaders Ask Great Questions: Your Foundation for Successful Leadership

Strategic Communications Management

Making Public Relations Work

Examples of the best practices.

Examples of the best practices.

The Psychology of Communication

Seven Essays

The essays in this book treat a variety of topics - from cybernetics and automation to physical research and the supernatural - but the diversity is largely on the surface. Underneath is a persistent concern with problems located at the intersection of scientific psychology and communication theory, concern with an attempt to formulate a psychological conception of man as an information-gathering, information-processing system. Most of these essays deal explicitly with psychological aspects of communication. Some reflect a communicative concern less directly. Memory, for example, is a communication from the past to the future, and the channel it travels from source to destination is often the human nervous system; the problem is to encode the message in such a way as to resist the ubiquitous noise that this channel introduces.

The essays in this book treat a variety of topics - from cybernetics and automation to physical research and the supernatural - but the diversity is largely on the surface.

The Psychology of Human Communication

The controversy of flux and stasis as the groundwork of reality of Greek ancient philosophy reached its crux in the all encompassing doctrine of the logos by Heraclitus of Ephesus. It centers upon human soul in its role with the cosmos. Philosophy of the Occident corroborating Greek insights with the progress of culture in numerous interpretations (Kant, Kierkegaard, Husserl, Merleau-Ponty, Ricoeur...), presented in this collection has neglected the cosmic sphere. While contemporary development of science revealed its grounding principles (papers by Grandpierre, Kule and Trutty-Coohill) the ancient logos fully emerges. Thus, logos hitherto hidden in our commerce with earth is revealed in its intertwinings with the cosmos through the trajectories of the phenomenology/ontopoiesis of life (Tymieniecka). The crucial link between the soul and the cosmos, in a new geo-cosmic horizon, is thus being retrieved.

Philosophy of the Occident corroborating Greek insights with the progress of culture in numerous interpretations (Kant, Kierkegaard, Husserl, Merleau-Ponty, Ricoeur...), presented in this collection has neglected the cosmic sphere.

The Global Public Relations Handbook

Theory, Research, and Practice

In this third edition, The Global Public Relations Handbook: Theory, Research, and Practice offers state-of-the-art discussions of the global public relations industry, blending research-based theory with practice, and presented in essays from both academics and practitioners. This edition's 28 essays in three sections take into account changes in the global communication landscape especially in the last ten years. The first section contains essays that provide conceptual linkages between public relations and international political systems, economic systems and levels of development, societal culture, different media systems including digital media, and activism. Essays in the second section discuss the communication of various global actors such as corporations (including family-owned enterprises), non-profits, governments (and public sector enterprises), global public relations agencies, IGOs such as the European Union and NATO and "informal" organizations such as hactivist groups, terrorists, and failed states. The third section discusses key global communication issues such as climate change, character assassination as a communication tool, internal communication, risk and crisis communication, public affairs, and public diplomacy. This will be an essential resource for students and researchers of public relations, strategic communication, and international communication.

This edition of The Global Public Relations Handbook offers state-of-the-art discussions of the global public relations industry blending research-based theory with practice presented in essays from both academics and practitioners.