Sebanyak 2731 item atau buku ditemukan

Public Relations History

Theory, Practice, and Profession

This book presents a unique overview of public relations history, tracing the development of the profession and its practices in a variety of sectors, ranging from politics, education, social movements, and corporate communication to entertainment. Author Cayce Myers examines the institutional pressures, including financial, legal, and ethical considerations, that have shaped public relations and have led to the parameters in which the practice is executed today, exploring the role that underrepresented groups and sectors (both in the U.S. and internationally) played in its formation. The book presents the diversity and nuance of public relations practice while also providing a cohesive narrative that engages readers in the complex development of this influential profession. Public Relations History is an excellent resource for upper-level undergraduate and graduate courses covering public relations theory, management, and administration; mass communication history; and media history.

This book traces the development of the public relations profession and its practices in a variety of sectors, ranging from politics, education, social movements, corporate communication, and entertainment.

Strategic Planning for Public Relations

The sixth edition of Strategic Planning for Public Relations offers an innovative and clear approach for students wanting to learn how to develop public relations campaigns. Ron Smith shows how to implement research-driven strategic campaigns, drawing on his experience as a professional in the industry and his teaching in the classroom. He turns complex problem-solving and decision-making processes in strategic communication and public relations into easy-to-follow steps, flexible enough to apply to various situations and organizations in the real world. This new edition includes real-world, diverse examples of cases and current events, along with classic cases that stand the test of time. It includes new research on opinions and practices, covers award-winning public relations campaigns, and significantly increases information on social media, with a reformatting of the Tactics section to highlight social media within the PESO framework of paid, earned, shared, and owned media. As a leader in teaching public relations strategy, this text is ideal for students in upper division undergraduate and graduate courses in public relations strategy and campaigns. Complementing the book are online resources for both students and instructors. For students: chapter overviews, useful links to professional organizations and resources, and an overview of careers in public relations. For instructors: an instructors' manual, lecture slides, and sample course materials. Please visit www.routledge.com/cw/smith.

This sixth edition remains the go-to text for learning how to plan, execute, and evaluate public relations campaigns, with expanded coverage of international cases and social media strategy within the PESO framework.

Visual Public Relations

Strategic Communication Beyond Text

This book brings together a broad and diverse range of new and radical approaches to public relations focussing on the increasingly vital role that visual, sensory and physical elements factors play in shaping communication. Engaging with recent developments in critical and cultural theories, it outlines how non-textual and non-representational forces play a central role in the efficacy and reception of public relations. Challenging the dominant accounts of public relations which center on the purely representational uses of text and imagery, the book critiques the suitability of accepted definitions of the field and highlights future directions for conceptualizing strategic communication within a multi-sensory environment. Drawing on the work of global researchers in public relations, visual culture and communication, design and cultural theory, it brings a welcome inter-disciplinary approach which pushes the boundaries of public relations scholarship in a global cultural context. This exciting analysis will be of great interest to public relations scholars, advanced students of strategic communication, as well as communication researchers from cultural, media and critical studies exploring PR as a socio-cultural phenomenon.

This book brings together a broad, diverse range of radical approaches to PR focussing on the increasingly vital role that visual, sensory and physical elements play in shaping communication.

Kumpulan Soal Tes Seleksi Kompetensi Bidang (SKB) Guru Kelas SD

Kumpulan Soal Tes Seleksi Kompetensi Bidang (SKB) Guru Kelas SD PENULIS: Taufik Hidayat Ukuran : 14 x 21 cm ISBN : 978-623-294-370-4 Terbit : Agustus 2020 Sinopsis: Sebentar lagi, Seleksi penerimaan Calon Pegawai Negeri Sipil (CPNS) untuk posisi Guru akan memasuki tahapan seleksi kompetensi bidang (SKB). Tahapan terakhir CPNS ini dianggap paling menentukan jika diukur dari persentase nilainya karena banyak instansi pemerintahan pusat dan daerah yang menetapkan kontribusi tes SKB sebesar 60 persen dari total penilaian dan baru sisanya disumbang oleh tes SKD. Karena memiliki kontribusi terbesar penilaian yang menentukan kelulusan CPNS, para peserta tentunya harus mempersiapkan diri sebaik mungkin untuk menghadapi SKB. Soal-soal Seleksi kompetensi bidang (SKB) mencakup wawasan seorang guru dalam bidang pengajaran dan juga mencakup wawasan seorang pendidik ataupun formasi lainnya dalam memberikan ilmu pengetahuan dan pendidikan terhadap anak didiknya, materi dalam Seleksi kompetensi bidang (SKB) ini berkaitan dengan kompetensi, kemampuan dan kecakapan seorang tenaga pengajar. Buku ini akan membantu dan mempermudah kalian yang akan menghadapi Tes SKB CPNS Guru Kelas SD karena berisi tentang Panduan Umum dan Kisi-Kisi Materi Guru Kelas, Soal Tes Pedagogik, Soal dan Kunci SKB Guru Kelas www.guepedia.com Email : [email protected] WA di 081287602508 Happy shopping & reading Enjoy your day, guys

Kumpulan Soal Tes Seleksi Kompetensi Bidang (SKB) Guru Kelas SD PENULIS: Taufik Hidayat Ukuran : 14 x 21 cm ISBN : 978-623-294-370-4 Terbit : Agustus 2020 Sinopsis: Sebentar lagi, Seleksi penerimaan Calon Pegawai Negeri Sipil (CPNS) untuk ...

Pendidikan Di Era Revolusi 4.0: Tuntutan, Kompetensi & Tantangan

Pendidikan Era Revolusi Industri 4.0 adalah fenomena yang merespons kebutuhan revolusi industri dengan penyesuaian kurikulum baru sesuai situasi saat ini. Kurikulum tersebut mampu membuka jendela dunia melalui genggaman, contohnya dengan memanfaatkan internet of things (IOT). Di sisi lain pengajar juga memperoleh lebih banyak referensi dan metode pengajaran.

2.4 Tuntutan Revolusi Industri 4.0 terhadap Kompetensi Guru Kompetensi guru profesional telah diatur dan dirumuskan dalam Peraturan Menteri Pendidikan Nasional No.16 Tahun 2007 tentang Standar Pendidik dan Kependidikan bahwa kompetensi ...

Guru Profesional dan Berkualitas

Peranan guru sangat kuat mendominasi keberhasilan siswa didik dalam belajar. Oleh karena itu, dibutuhkan guru yang profesional. Guru yang dapat menyelenggarakan proses pendidikan belajar mengajar yang bersih dan menyenangkan sehingga dapat mendorong kreativitas anak didiknya. Buku ini mengurai tentang bagaimana menjadi guru yang profesional dan berkualitas. Hal itu mengingatkan bahwa guru yang profesional dan berkualitas sangat menentukan kualitas pendidikan. Buku ini juga mengurai langkah dan hambatan untuk menjadikan guru profesional.

Buku ini mengurai tentang bagaimana menjadi guru yang profesional dan berkualitas. Hal itu mengingatkan bahwa guru yang profesional dan berkualitas sangat menentukan kualitas pendidikan.

Building Blocks of Modern Society

History, Information Ecosystems, and Infrastructures

"This book proposes a way to look at the history of information and to history as a whole that is simultaneously relevant to observers in other disciplines and familiar to historians of business, economics, sociology and technology. The author presents that advocacy in two ways: with theoretical and historiographical discussions of what information ecosystems and infrastructures are and their value for this kind of research, second, through a range of case studies applying those concepts"--

Christine L. Borgman, Scholarship in the Digital Age: Information, Infrastructure, ... Index AAS, at IBM, 209 ABA. See American Banking Akers, Information Ecosystems and Infrastructures and Lessons Learned 303.

Proceedings of the 18th International Conference on Computing in Civil and Building Engineering

ICCCBE 2020

This book gathers the latest advances, innovations, and applications in the field of information technology in civil and building engineering, presented at the 18th International Conference on Computing in Civil and Building Engineering (ICCCBE), São Paulo, Brazil, August 18-20, 2020. It covers highly diverse topics such as BIM, construction information modeling, knowledge management, GIS, GPS, laser scanning, sensors, monitoring, VR/AR, computer-aided construction, product and process modeling, big data and IoT, cooperative design, mobile computing, simulation, structural health monitoring, computer-aided structural control and analysis, ICT in geotechnical engineering, computational mechanics, asset management, maintenance, urban planning, facility management, and smart cities. Written by leading researchers and engineers, and selected by means of a rigorous international peer-review process, the contributions highlight numerous exciting ideas that will spur novel research directions and foster multidisciplinary collaborations.

A public ledger, also known as the non-permissioned ledger, permits a node to create and authenticate blocks as well as ... Privacy Description Scalability Suitability Public It is based on a public DL Block size limit Banking sector.

Building an Effective Security Program

Building an Effective Security Program provides readers with a comprehensive approach to securing the IT systems in use at their organizations. This book provides information on how to structure and operate an effective cybersecurity program that includes people, processes, technologies, security awareness, and training. This program will establish and maintain effective security protections for the confidentiality, availability, and integrity of organization information. In this book, the authors take a pragmatic approach to building organization cyberdefenses that are effective while also remaining affordable. This book is intended for business leaders, IT professionals, cybersecurity personnel, educators, and students interested in deploying real-world cyberdefenses against today’s persistent and sometimes devastating cyberattacks. It includes detailed explanation of the following IT security topics: IT Security Mindset—Think like an IT security professional, and consider how your IT environment can be defended against potential cyberattacks. Risk Management—Identify the assets, vulnerabilities and threats that drive IT risk, along with the controls that can be used to mitigate such risk. Effective Cyberdefense—Consider the components of an effective organization cyberdefense to successfully protect computers, devices, networks, accounts, applications and data. Cyber Operations—Operate cyberdefense capabilities and controls so that assets are protected, and intruders can be detected and repelled before significant damage can be done. IT Security Awareness and Training—Promote effective cybersecurity practices at work, on travel, and at home, among your organization’s business leaders, IT professionals, and staff. Resilient IT Security—Implement, operate, monitor, assess, and improve your cybersecurity program on an ongoing basis to defend against the cyber threats of today and the future.

... blockchain as follows: tamper evident and tamper resistant digital ledgers implemented in a distributed fashion (i.e., without a central repository) and usually without a central authority (i.e., a bank, company or government).

Cerita Guru di Atas Garis

Apa maksudnya di atas garis? Garis seperti apa atau garis apa? Garis khatulistiwa atau garis kehidupan atau apa? Pertanyaan itu muncul tatkala buku Siswa di Atas Garis dan Guru di Atas Garis lahir. Demikian pula kakak dari buku yang ada di tangan Anda ini, Pribadi di Atas Garis. Rentetan pertanyaan itu tentu membutuhkan jawaban. Di atas garis merupakan frasa biasa yang bisa bermakna di atas rata-rata. Di atas garis berarti tidak sekadar apalagi di bawah standar. Di atas garis berarti melampaui ambang normal, ambang batasnya, melebihi aturan biasa. Buku Cerita Guru di Atas Garis, unik ditulis bukan hanya oleh guru, motivator, tetapi berbagai latar belakang profesi, bahkan seorang hakim yang telah menjadi Ketua Pengadilan Negeri pun urun rembuk menorehkan kisah inspiratif gurunya semasa SMA.

Buku Cerita Guru di Atas Garis, unik ditulis bukan hanya oleh guru, motivator, tetapi berbagai latar belakang profesi, bahkan seorang hakim yang telah menjadi Ketua Pengadilan Negeri pun urun rembuk menorehkan kisah inspiratif gurunya ...