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Propaganda Technique In World War I

A classic book on propaganda technique proposes a general theory of the strategy and tactics of propaganda. This classic book on propaganda technique focuses on American, British, French, and German experience in World War I. The book sets forth a simple classification of various psychological materials used to produce certain specific results and proposes a general theory of strategy and tactics for the manipulation of these materials. In an introduction (coauthored by Jackson A. Giddens) written for this edition, Harold Lasswell notes that this study was partially an exercise in the discovery of appropriate theory. It raised the crucial questions of how to classify the content of propaganda—for instance, a distinction is made between "value demands" (war aims, war guilt, and casting the enemy as evil personified) and "expectations" (the illusion of victory)—and how to summarize the procedures employed in organizing and carrying out propaganda operations. Propaganda Technique in World War I deals primarily with problems of internal administration and lateral coordination rather than with the relationship between policymakers and propagandists. However, Jackson Giddens enumerates procedures in the book that illustrate an underlying assumption that decision makers were deeply involved in propaganda and influenced by considerations of public opinion. He takes the study of propaganda further by elaborating on the nature and meaning of the category of "war aims" and its relation to the propagandist, for this, more than any other category of content, "is the catalyst of transnational political action." Giddens's exploration of the development of a comprehensive theory of propaganda adds another dimension to Lasswell's study while confirming its value as outstanding groundwork for continuing research.

This classic book on propaganda technique focuses on American, British, French, and German experience in World War I. The book sets forth a simple classification of various psychological materials used to produce certain specific results ...

The Political Writings of Harold D. Lasswell

Psychopathology and Politics; Politics: Who Gets What, When, How; Democratic Character (Classic Reprint)

Excerpt from The Political Writings of Harold D. Lasswell: Psychopathology and Politics; Politics: Who Gets What, When, How; Democratic Character When we contemplate the ebb and flow of public life, it is possible to make sense Of it as marking the rise or fall Of social classes, or skill groups, or attitude groups, or personality types. If we think of politics from a manipulative standpoint, it is appropriate to consider the strategy and tactics of handling violence, goods, symbols, and practices. The succinct and abundant examples used in the Politics made it comprehensible to students and laymen alike. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.

About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work.

Harold D. Lasswell on Political Sociology

Harold D. Lasswell's pioneering work in the field of political sociology is distinguished by his insistence on studying major contemporary problems, his willingness to try new methods of inquiry, and--above all--his conviction that, to understand events on the political stage, one must also analyze the social and historical context. From the huge corpus of Lasswell's work, Dwaine Marvick has chosen representative selections that demonstrate the wide range of his interests, the intellectual framework of this thought, the characteristics of his style, and the diversity of his methods. The volume is organized around the five fields of central interest to Lasswell: elite analysis in an contextual perspective, developmental constructs, political communications research, the use of psychoanalysis to explain political behavior, and the role of intellectuals in policy-making processes.

The volume is organized around the five fields of central interest to Lasswell: elite analysis in an contextual perspective, developmental constructs, political communications research, the use of psychoanalysis to explain political ...