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Propaganda Techniques

Propaganda Techniques is a book designed to illustrate several of the many ways politicians, advertising writers and countless promoters try to control our thoughts. The readers of this book will become more aware of the countless and subtle ways in which they are being manipulated every day. Although initially this book was intended for use by teachers and students, I soon realized it would be useful for people in many other fields. Journalists, business people, sales people, police, counselors, advertisers, politicians, medical personnel and lawyers are just a few of the groups that would find this book useful. General readers would also find it stimulating and provocative. The eighty-nine selected techniques explained in the book are divided into seven sections; Faulty Logic Diversion and Evasion Appealing to the Emotions Using Falsehoods and Trickery Playing on Human Behavioral Tendencies, Mental Capacities and Processes Speaking or Writing Styles Reason or Common Sense The exercises at the end of the book will help the reader gain practice in using the propaganda techniques. The first exercise is for simplification of a persuasive message. A complex message loses effectiveness because most people lack the stamina to wade through a great deal of information to get to the point. The exercise for simplification calls for writing a summary of the Declaration of Independence so that the document will be reduced to a few paragraphs while maintaining the perceived intent of the author. This work should be very useful to all those trying to develop critical thinking skills.

This work should be very useful to all those trying to develop critical thinking skills.

The Political Writings of Harold D. Lasswell

Psychopathology and Politics; Politics: Who Gets What, When, How; Democratic Character (Classic Reprint)

Excerpt from The Political Writings of Harold D. Lasswell: Psychopathology and Politics; Politics: Who Gets What, When, How; Democratic Character When we contemplate the ebb and flow of public life, it is possible to make sense Of it as marking the rise or fall Of social classes, or skill groups, or attitude groups, or personality types. If we think of politics from a manipulative standpoint, it is appropriate to consider the strategy and tactics of handling violence, goods, symbols, and practices. The succinct and abundant examples used in the Politics made it comprehensible to students and laymen alike. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.

About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work.

Research Methodology

This book is the outcome of a long felt desire to have a very simple book for the research students of Social Sciences (Economics, Sociology, Political Science, Public Adminstration, etc.). Several years of experience in research and teaching has given us confidence to undertake this venture. The coverage of the book is very compreheinsive. It is bound to give a very clear cut, explicit and definite answers to the questions that arise when the students learn the subject. This book is a good peice of academic literature and it is intended to help the students to answer any type of questions in the university examination.

This book is the outcome of a long felt desire to have a very simple book for the research students of Social Sciences (Economics, Sociology, Political Science, Public Adminstration, etc.).

Research Methodology

Introduction To Research Methodology •Research Design •Sample Design •Methods Of Data Collection •Levels Of Measurement And Scaling •Processing Of Data •Hypotheses •Analysis Of Variance •Chi-Square Test •Research Report And Presentation •Computer Application In Research

Introduction To Research Methodology _Research Design _Sample Design _Methods Of Data Collection _Levels Of Measurement And Scaling _Processing Of Data _Hypotheses _Analysis Of Variance _Chi-Square Test _Research Report And ...

Introduction to Research Methods and Data Analysis in Psychology

This third edition of Introduction to Research Methods and Data Analysis in Psychology provides you with a unique, balanced blend of quantitative and qualitative research methods. Highly practical in nature, the book guides you, step-by-step, through the research process and is underpinned by SPSS screenshots, diagrams and examples throughout.

This third edition of Introduction to Research Methods and Data Analysis in Psychology provides you with a unique, balanced blend of quantitative and qualitative research methods.

Research Design and Statistical Analysis

Third Edition

Research Design and Statistical Analysis provides comprehensive coverage of the design principles and statistical concepts necessary to make sense of real data. The book’s goal is to provide a strong conceptual foundation to enable readers to generalize concepts to new research situations. Emphasis is placed on the underlying logic and assumptions of the analysis and what it tells the researcher, the limitations of the analysis, and the consequences of violating assumptions. Sampling, design efficiency, and statistical models are emphasized throughout. As per APA recommendations, emphasis is also placed on data exploration, effect size measures, confidence intervals, and using power analyses to determine sample size. "Real-world" data sets are used to illustrate data exploration, analysis, and interpretation. The book offers a rare blend of the underlying statistical assumptions, the consequences of their violations, and practical advice on dealing with them. Changes in the New Edition: Each section of the book concludes with a chapter that provides an integrated example of how to apply the concepts and procedures covered in the chapters of the section. In addition, the advantages and disadvantages of alternative designs are discussed. A new chapter (1) reviews the major steps in planning and executing a study, and the implications of those decisions for subsequent analyses and interpretations. A new chapter (13) compares experimental designs to reinforce the connection between design and analysis and to help readers achieve the most efficient research study. A new chapter (27) on common errors in data analysis and interpretation. Increased emphasis on power analyses to determine sample size using the G*Power 3 program. Many new data sets and problems. More examples of the use of SPSS (PASW) Version 17, although the analyses exemplified are readily carried out by any of the major statistical software packages. A companion website with the data used in the text and the exercises in SPSS and Excel formats; SPSS syntax files for performing analyses; extra material on logistic and multiple regression; technical notes that develop some of the formulas; and a solutions manual and the text figures and tables for instructors only. Part 1 reviews research planning, data exploration, and basic concepts in statistics including sampling, hypothesis testing, measures of effect size, estimators, and confidence intervals. Part 2 presents between-subject designs. The statistical models underlying the analysis of variance for these designs are emphasized, along with the role of expected mean squares in estimating effects of variables, the interpretation of nteractions, and procedures for testing contrasts and controlling error rates. Part 3 focuses on repeated-measures designs and considers the advantages and disadvantages of different mixed designs. Part 4 presents detailed coverage of correlation and bivariate and multiple regression with emphasis on interpretation and common errors, and discusses the usefulness and limitations of these procedures as tools for prediction and for developing theory. This is one of the few books with coverage sufficient for a 2-semester course sequence in experimental design and statistics as taught in psychology, education, and other behavioral, social, and health sciences. Incorporating the analyses of both experimental and observational data provides continuity of concepts and notation. Prerequisites include courses on basic research methods and statistics. The book is also an excellent resource for practicing researchers.

This is one of the few books with coverage sufficient for a 2-semester course sequence in experimental design and statistics as taught in psychology, education, and other behavioral, social, and health sciences.

Methods and Data Analysis for Cross-Cultural Research

Heavy migration patterns, the globalization of markets, and increased cross-cultural communications have made cross-cultural research a necessity in the behavioral and social sciences. This type of research is a natural and inevitable extension for researchers whose earlier focus was on intracultural studies. In Methods and Data Analysis for Cross-Cultural Research, authors Fons Van de Vijver and Kwok Leung have developed a long-awaited guide for graduate students and professionals that presents cross-cultural methodology in a practical light. Covering all the major issues in the field, this volume's presentation of theory serves as a jumping board for the practical discussion of methods, design, and analysis that follows. The central focus is primarily on the design and analysis of quasi-experiments, which is the dominant framework for cross-cultural research. This volume presents an up-to-date overview of the most important tools of cross-cultural research and illustrates the most meaningful techniques in feature boxes, complete with sample data. Professionals and students in the field of cross-cultural research will undoubtedly recognize that this is the most up-to-date and comprehensive practical guide on the market. Students and academics in the fields of clinical/counseling psychology, social work, research methods, sociology, ethnic studies, and social psychology will be grateful for this handy reference when conducting cross-cultural research.

This volume presents an up-to-date overview of the most important tools of cross-cultural research and illustrates the most meaningful techniques in feature boxes, complete with sample data.

Data Analysis for Research Designs

Data Analysis for Research Designs covers the analytical techniques for the analysis of variance (ANOVA) and multiple regression/correlation (MRC), emphasizing single-degree-of-freedom comparisons so that students focus on clear research planning. This text is designed for advanced undergraduates and graduate students of the behavioral and social sciences who have an understanding of algebra and statistics.

This text is designed for advanced undergraduates and graduate students of the behavioral and social sciences who have an understanding of algebra and statistics.