Emarketing Excellence

Planning and Optimizing Your Digital Marketing

Built around the CIM e-Marketing Award, this book addresses an important area of marketing. The core of the book is an established but flexible marketing model that makes sense of the issues that online and interactive techniques can create.

• ISBN 13 : 041553335X
• ISBN 10 : 9780415533355
• Judul : Emarketing Excellence
• Sub Judul : Planning and Optimizing Your Digital Marketing
• Pengarang : Dave Chaffey,   P. R. Smith,   Paul Russell Smith,  
• Kategori : Business & Economics
• Penerbit : Routledge
• Bahasa : en
• Tahun : 2013
• Halaman : 642
• Google Book : http://books.google.co.id/books?id=uBJb1xsGXqgC&dq=intitle:digital+marketing&hl=&source=gbs_api
• Ketersediaan :

Built around the CIM e-Marketing Award, this book addresses an important area of marketing.