Introduction to E-commerce

Introduction to E-commerce discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. Practical case studies offer a useful reference for dealing with various issues in E-commerce such as latest applications, management techniques, or psychological methods. Dr. Zheng Qin is currently Director of the E-Commerce Institute of Xi’an Jiaotong University.

All these problems indicate that there are still quite a lot of thorny problems that e-banking in China has to face. E-commerce and e-banking are closely related systems with interactions. Meanwhile, they are not independent of the real ...