BookOpen AccessMetadata saja
2023•Koleksi Perpustakaan
Untuk dunia PR yang kini tumbuh menjadi karier, bisnis, dan profesi yang dinamis dan menantang ini, buku tentang ke-PR-an yang dilengkapi dengan contoh-contoh lokal seperti karya Silvia Rita Fariani dan Widodo Aryanto yang pernah berkarier sebagai staf PR di perusahaan naasional amat dibutuhkan. Uraian penulis sangat memudahkan siapapun yang ingin mengetahui seluk-beluk pekerjaan PR, yang dalam praktisnya membutuhkan banyak ketrampilan komunikasi dengan berbagai pihak dan kemitraan dengan insan media.
BookOpen AccessMetadata saja
2023•Koleksi Perpustakaan
Buku ini menguraikan tentang penerapan ilmu manajemen yang perlu dipahami oleh para praktisi teknik dan mahasiswa teknik. Penulis sebagai seorang dosen di Perguruan Tinggi yang mengajar mata kuliah manajemenn teknik menemukan kurangnya buku bacaan manajemen teknik yang dapat dipelajari oleh mahasiswa teknik dengan mudah. Karena itu penulis menguraikan ilmu manajemen dalam buku ini secara sederhana yang merupakan kumpulan kuliah yang diberikan oleh penulis didalam kelas. Manajemen Teknik (Untuk Praktisi Dan Mahasiswa Teknik) ini diterbitkan oleh Penerbit Deepublish dan tersedia juga dalam versi cetak
BookOpen AccessMetadata saja
2023•Koleksi Perpustakaan
Buku ini menggambarkan proses pembelajaran vokasi untuk mengembangkan skil mahasiswa gerenasi zilenial menjadi praktisi unggul yang siap kerja. Pembelajaran di Fakultas Vokasi Unair beda dengan fakultas lain di lingkungan Unair. Jika di fakultas lain pembelajaran akademik teori porsinya 60 persen di Fakultas Vokasi teori hanya 40 persen. Sebaliknya 60 persen pembelajaran di Fakultas Vokasi berupa praktik langsung atau tidak langsung terkait dengan dunia industri dan kerja (Iduka). Jika di fakultas lain mahasiswa lebih banyak di bangku dan ruang perkuliahan di Fakultas Vokasi para mahasiswa harus berpeluh-peluh menjalankan praktik di berbagai kantor perusahaan swasta, BUMN (Badan Usaha Milik Negara), kantor pajak, dan rumah sakit, dan sentrasentra industri.
BookOpen AccessMetadata saja
2023•Koleksi Perpustakaan
Buku ini terdiri dari dua belas (12) bab yang ditulis oleh periset dan akademisi dari berbagai latar belakang agar dapat memberikan berbagai sudut pandang. Adapun isi buku ini mencakup: Memahami Prinsip dan Pengelolaan Penelitian; Menentukan Bidang Penelitian; Menentukan Topik Penelitian; Menentukan Masalah Utama pada Topik Penelitian; Menentukan Kesenjangan dan Fenomena Penelitian; Memahami Penulisan Ilmiah dan Publikasi Penelitian; Memahami Hibah dan Pendanaan Penelitian; Memahami Plagiarisme dan Etika Publikasi; Memahami Platform Digital dalam Mengelola Penelitian; Memahami Jurnal dan Indexing; Memahami Seminar dan Konferensi Akademik; dan Memahami Tren Penelitian Masa Depan dan Kontribusi bagi SDGs.
BookOpen AccessMetadata saja
2023•Koleksi Perpustakaan
BookOpen AccessMetadata saja
2023•Koleksi Perpustakaan
The effects of recent economic and financial crises have reached an international scale. A number of different nations have experienced the fallout of these events, calling into question issues of accountability and reform in public management. The Handbook of Research on Modernization and Accountability in Public Sector Management is an essential scholarly publication that focuses on responsibility within public sector institutions and the importance of these institutions being ethical, transparent, and rigorous. Featuring coverage on a broad range of topics, such as corporate social responsibility, e-government, and financial accountability, this publication is geared toward regulatory authorities, researchers, managers, and professionals working in the public domain.
BookOpen AccessMetadata saja
2023•Koleksi Perpustakaan
In addition to traditional management tools, government administrators require a fundamental understanding of the tools available to address the ever-changing context of government communications. Examining the ins and outs of the regulations influencing public information, The Practice of Government Public Relations unveils novel ways to integrate cutting-edge technologies—including Web 2.0 and rapidly emerging social media—to craft and maintain a positive public image. Expert practitioners with extensive government communications experience address key topics of interest and provide an up-to-date overview of best practices. They examine the specifics of government public relations and detail a hands-on approach for the planning, implementation, and evaluation of the wide-ranging aspects of government public relations—including how to respond during a crisis.In addition to the tools provided on the accompanying downloadable resources, most chapters include a Best Practice Checklist to help you successfully utilize the communication strategies outlined in the book. Focusing on the roles of government managers enacting policies adopted by elected officials and politicians, this book is ideal for program managers seeking innovative and inexpensive ways to accomplish their programs’ missions. While no manager can be an expert in all aspects of public administration, this book helps you understand the external communications tools available to advance the mission and results of your agency.
BookOpen AccessMetadata saja
2023•Koleksi Perpustakaan
While public relations offers numerous assets for organization-stakeholder relationship building and for ethical corporate social responsibility and sustainability communication, it also faces challenges linked to negative perceptions of the profession which can lead to accusations of "greenwashing." This innovative book critically explores the growing, complex and sometimes contradictory connections among public relations, corporate social responsibility and sustainability. This book advocates a postmodern insider-activist role for public relations which can transform organizations into moral places committed to people, planet, and profit. By amplifying voices of nearly 100 for-profit and nonprofit professionals, and using hermeneutic phenomenological theme analyses of CSR/Sustainability reports and websites, this book invokes public relations, postmodern and critical theories to empower public relations professionals to transform organizations into ethical, authentic and transparent actors in the public sphere. It is essential reading for scholars, educators and enquiring professionals working in public relations, corporate communication, sustainability and corporate social responsibility.
BookOpen AccessMetadata saja
2023•Koleksi Perpustakaan
The book aims to give senior executives and communications professionals a guide to the importance of reputation (in terms of how positively or negatively an organisation is perceived by stakeholders such as employees, customers and members of the media), and inspire their thinking in managing reputation.
BookOpen AccessMetadata saja
2023•Koleksi Perpustakaan
Drawing on the best scholars in the field from around the world, this handbook showcases conceptual and normative as well as the empirical approaches in public accountability studies.
BookOpen AccessMetadata saja
2022•Koleksi Perpustakaan
Sebagai bagian dari masyarakat luas‒termasuk penulis juga‒ menggunakan media sosial. Bagaimanapun media sosial memiliki fungsi lebih besar dari sekadar alat berkomunikasi, tetapi juga bersosialisasi, aktualisasi diri, dan mempertahankan silaturahmi. Dengan kata lain, penulis memahami bagaimana perasaan seba- gian masyarakat Indonesia yang menggunakan media sosial yang pada saat buku ini disusun mencapai 50% dari total penduduk.
BookOpen AccessMetadata saja
2022•Koleksi Perpustakaan
Author's account on his experience as a public relations officer and journalist in Riau.