2022 · Book · Koleksi Perpustakaan
Marketing and sales prioritize AI and machine learning more than any other business department, yet often struggle with how to scale and strategize the opportunities they present. AI Strategy for Sales and Marketing presents a framework for understanding how AI can boost customer-centricity and sales by creating a connected strategy that delivers value today and into the future. Supported by practical tips and advice throughout, it covers topics including personalization, upskilling, customer experience for both on and offline shopping channels and the importance of using AI responsibly to create consumer trust. Featuring original research and interviews with leading practitioners, it also contains global case studies from organizations in a range of sectors, including Samsung, PwC, Rolls Royce, Deloitte and Hilton, with insights into the various stages of their adoption journeys. Written by a recognized industry expert, it is an invaluable resource for those wanting to benefit from using AI strategically in marketing, sales and CX.
2017 · Book · Koleksi Perpustakaan
Developments in the education field are affected by numerous, and often conflicting, social, cultural, and economic factors. With the increasing corporatization of education, teaching and learning paradigms are continuously altered. Deconstructing the Education-Industrial Complex in the Digital Age is an authoritative reference source for the latest scholarly research on the shifting structure of school models in response to technological advances and corporate presence in educational contexts. Highlighting a comprehensive range of pertinent topics, such as teacher education, digital literacy, and neoliberalism, this book is ideally designed for educators, professionals, graduate students, researchers, and academics interested in the implications of the education-industrial complex.
2013 · Book · Koleksi Perpustakaan
Master's Thesis from the year 2011 in the subject Business economics - Banking, Stock Exchanges, Insurance, Accounting, grade: B, Oxford University, language: English, comment: Congratulation for a well done paper, abstract: From the start of commercial banking since1970s Islamic banking and finance has revealed progressive expansion over the globe. Pakistan, as one of the largest Muslim nation in the world, has taken some policies and established some strategies in order to develop Islamic banking industry in the country. Islamic banking, like commercial banking, faces a number of implications that may influence their operational performance. One of such implications is liquidity risk that provides extra features in the situation of Islamic banking. Both the Sharia rules and the international standards of banking propose that banks must have some strong management policies concerning to implication of liquidity risk, such as a liability committee and reactive asset, system of internal control and useful information, and techniques for managing deposits to decrease liquidity on-demand, in order to manage the liquidity risk and its implications. The purpose of this study, therefore, is to analyze the liquidity risk management and its implications in Islamic banking. This objective is fulfilled through the case study of Meezan Bank in Pakistan Islamic banking industry. The methods of data collection and analysis in this study include a combination of qualitative and quantitative research methods to reach the aims and objectives of this research. Additionally, the primary data with the help of questionnaire survey was also collected with the intention of understating the real practices and implications of liquidity risk management. It was examined from the perspectives of depositors of Islamic banking and Islamic bankers in order to provide further sights on the issues related to liquidity risk management. The empirical analyses conducted in this research demonstrate
1996 · Book · Koleksi Perpustakaan
The first comprehensive book-length analysis of personal pronouns in present-day English.